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Terms of Service

Effective Date: August 11, 2025 | Last Updated: August 11, 2025

Platform Coverage: These Terms of Service govern your use of all Obvi AI products and services, including Obvi Search (trademark clearance), LexAura (visual trademark and packaging comparison), and Pulse Intelligence (AI brand visibility tracking).

1. Acceptance of Terms

By accessing or using any Obvi AI service ("Service"), you agree to be bound by these Terms of Service ("Terms"). If you are using the Service on behalf of an organization, you agree to these Terms on behalf of that organization.

2. Description of Service

Obvi AI provides intellectual property intelligence tools through multiple products:

  • Obvi Search: AI-powered trademark clearance with phonetic, visual, and conceptual similarity analysis
  • LexAura: Visual trademark and packaging comparison with common law search capabilities
  • Pulse Intelligence: Brand visibility tracking across AI models and generative search engines

These Services are analytical tools and do not constitute legal advice. Users are responsible for consulting with qualified legal professionals for comprehensive IP strategy.

3. User Accounts

3.1 Registration: You must provide accurate information when creating an account. You are responsible for maintaining the confidentiality of your login credentials.

3.2 Authorized Users: You may designate authorized users within your organization. You are responsible for their compliance with these Terms.

4. Acceptable Use

You agree not to:

  • Use the Service for any unlawful purpose
  • Attempt to gain unauthorized access to any part of the Service
  • Interfere with or disrupt the Service's operation
  • Use automated tools to access the Service without authorization
  • Reverse engineer or attempt to extract the source code

5. Intellectual Property

5.1 Our IP: All intellectual property rights in the Service, including algorithms, interfaces, and documentation, remain with Obvi AI.

5.2 Your Data: You retain all rights to the data you submit. You grant Obvi AI a limited license to process your data solely to provide the Service.

6. Data Handling

We handle your data in accordance with our Privacy Policy. We implement industry-standard security measures including encryption, access controls, and regular audits. Our platform is designed for SOC 2 Type II compliance.

7. Disclaimers

7.1 No Legal Advice: The Service provides analytical tools only. Analysis results do not constitute legal advice and should not be relied upon as such.

7.2 As-Is Basis: The Service is provided "as is" without warranties of any kind, express or implied, including merchantability or fitness for a particular purpose.

8. Limitation of Liability

To the maximum extent permitted by law, Obvi AI shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service.

9. Indemnification

You agree to indemnify and hold harmless Obvi AI and its officers, directors, employees, and agents from any claims arising from your use of the Service or violation of these Terms.

10. Term and Termination

These Terms remain in effect until terminated. We may suspend or terminate your access for violation of these Terms. Upon termination, your right to use the Service ceases immediately.

11. Changes to Terms

We may modify these Terms at any time. We will notify you of material changes via email or through the Service. Continued use after changes constitutes acceptance.

12. Governing Law

These Terms are governed by the laws of the State of California. Any disputes shall be resolved in the state or federal courts located in Santa Clara County, California.

13. Contact Information

For questions about these Terms, contact us at:

  • Email: legal@obvi.gavel-and-algorithm.com
  • Mail: Obvi Legal Department, 1111 W El Camino Real, Ste. 133-154, Sunnyvale, CA 94087
Important: This Service provides trademark and IP analysis tools and does not constitute legal advice. Always consult with qualified legal professionals for comprehensive trademark clearance and registration strategy.

Privacy Policy

Effective Date: August 11, 2025 | Last Updated: August 11, 2025

Platform Coverage: This Privacy Policy applies to all Obvi AI products and services, including Obvi Search, LexAura, and Pulse Intelligence.

Introduction

Obvi AI ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, and dispose of personal information when you use our IP intelligence platform.

1. Information We Collect

1.1 Information You Provide:

  • Account Data: Username, email, role, organization
  • Search Data: Trademark terms, NICE classes, search parameters, uploaded images
  • Company Data: Contact details, billing information
  • Communications: Messages, feedback, support requests

1.2 Information Collected Automatically:

  • Device information: Browser type, OS, IP address
  • Usage data: Pages visited, features used, time spent
  • Performance metrics for service optimization

2. How We Use Information

We use your information to:

  • Provide, maintain, and improve our Services
  • Facilitate trademark searches, visual comparisons, and AI visibility analysis
  • Administer accounts and process payments
  • Develop new features and capabilities
  • Communicate about updates, alerts, and announcements
  • Debug and repair issues

3. Disclosure of Information

3.1 We Do Not Sell Your Data: We will never sell or rent your personal information to third parties.

3.2 Limited Disclosure: We only disclose information:

  • To provide the Service (e.g., payment processors)
  • With your explicit consent
  • As required by law or legal process

4. Data Security

4.1 Encryption and Controls: We use end-to-end encryption, role-based access controls, and continuous monitoring to protect your data.

4.2 Enterprise-Grade Design: Our platform is designed for SOC 2 Type II compliance. However, no electronic transmission can be 100% secure.

5. Data Retention

We retain your data for as long as your account is active, plus 7 years for legal and auditing purposes. You may request data deletion, which we will perform within 30 days, subject to legal requirements.

6. Your Rights

You have the right to:

  • Access and update your personal data
  • Request data portability
  • Opt-out of marketing communications
  • Request deletion of your data

California residents have additional rights under the CCPA, including the right to opt-out of data sale (which we do not engage in) and non-discrimination rights.

7. International Users

Obvi AI is a global service with data stored in the United States. Your data may be subject to different data protection laws. We comply with GDPR for our European users.

8. Cookies and Tracking

We use cookies and similar technologies to enhance your experience. You can manage your cookie preferences through your browser settings.

9. Children's Privacy

Our Service is not intended for individuals under 18 years of age. We do not knowingly collect information from children.

10. Changes to This Policy

We may update this policy. Any changes will be effective upon posting the revised policy. We will notify you of material changes by email.

11. Contact Information

For questions about this policy, contact us at:

  • Email: privacy@obvi.gavel-and-algorithm.com
  • Mail: Obvi Legal Department, 1111 W El Camino Real, Ste. 133-154, Sunnyvale, CA 94087

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